Robert Ceccarelli

Robert Ceccarelli Atwater CA

By Robert Ceccarelli from Atwater CA

A value is a belief, a mission, or a philosophy that is really meaningful to the company. An example of a business value is: “Customer Satisfaction.” Another example of a value is “Being Ethical and Truthful.” Every company has one or more values, whether they are consciously aware of it or not. Another way of saying it is that a value is a statement of the company’s intention and commitment to achieve a high level of performance on a specific QUALITATIVE factor.

In many recent business management books and journals, developing, adopting, and implementing values has been identified as perhaps the single key in the success of many high growth, high profit companies. A passion for a value and its implementation into the daily activities of work was identified by many as the single key to their business success.

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